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D | H | M

April 19, 20, 21 - 2024

Alliant Energy Center
Madison, Wisconsin

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General Admission Tickets 

Purchase your general admission tickets in advance for three action-packed days of horses, shopping, demonstrations, entertainment, and clinics all weekend. Advanced general admission tickets will be available through participating retail locations starting November 1 and starting in January.

General Admission Pricing

TicketAdvance PriceGate Price (cash only)
Weekend Pass$45.00$55.00

Ticket Information

Parking is included with your general admission ticket.

General admission for children 7 and under is FREE. 

General admission tickets grant you access to daytime activities including clinics, breed demos, liberty presentations, lectures, competitions, an entertainment stage, and incredible shopping at over 500 exhibitors; plus it gives you the opportunity to view many different and unique horse breeds in Pavilion Two and Stallion Avenue in Pavilion One! General admission does not include evening performances or special ticketed events. 

An advance one-day general admission ticket can be used any one day of the fair.

General admission to the Midwest Horse Fair will be collected until 6:00 p.m. on Friday and Saturday, and until 4:00 p.m. on Sunday. 

A separate ticket is required for admission to the evening performances. Children ages 2 and older require a ticket to the evening entertainment. Events and schedule are subject to change at management discretion.

How to Purchase

Advanced general admission tickets will be available through participating retail locations starting November 1 and Ticketmaster starting in January.


Midwest Horse Fair produces two incredible high-energy evening shows. Seating is reserved and typically sells out so get your tickets early! Evening show tickets go on sale starting in January!

Evening Shows

VIP Packages